With 3,000 buyers from over 60 countries registered so far, the show’s organisers are confident this is a clear indication of the industry’s appetite to come together at the show, taking place 23 – 25 May, to address challenges and build forwards.
Current suppliers lined up to exhibit span the world and include: Europe – Germany, France, Spain and Croatia; North & South America – Peru along with Boston and Georgia (both of which are increasing their presence); Asia – Hong Kong, Taiwan, Thailand and Malaysia.
Sarawak, the largest of Malaysia’s 13 states, will have its own stand for the first time and will also be joined by the region’s Tourism Minister. Hotel groups Accor, IHG Hotels & Resorts, NH Hotels and Radisson are among the exhibitors expanding their presence along with destinations – Boston, Georgia, Los Cabos and Morocco.
Despite bumpy economic headwinds, demand for in-person events is strong and many parts of the global market have responded with investment in refurbishments, new properties, product innovations, new technologies and enhanced attendee experiences. IMEX Frankfurt will be the stage for several important news announcements including Cairns Convention Centre, which is set to re-open this spring following a major refurbishment and expansion. The Asia Convention Alliance will hold their inaugural event during IMEX, while Cvent are among several suppliers presenting new research.