Additional funding for the UK headquartered meetings and events platform HeadBox will see expansion in the Asia Pacific.
The company recently announced it had secured £3 million (AUD$6m) allowing it to launch in New York and expand across the Asia Pacific.
HeadBox was officially launched in Australia in 2021 and is said to match event organisers with suitable venues via its online platform.
HeadBox founder and CEO, Andrew Needham, said this new investment represents a huge opportunity for HeadBox’s global expansion into New York.
“We’re going global by being local, continuing with our successful city by city expansion plan adding NYC to London, Sydney, Melbourne and Dublin,” he said.
“The energy and ambition in New York reminds me of HeadBox’s early days in London – we’re back to knocking on doors, having real conversations, and building something extraordinary from the ground up.
“We’re seeing great traction with product market fit, our platform driving corporate event enquiries to iconic and inspiring venues using our platform’s suite of AI software tools, wrapped up with a blend of AI and curated editorial content. I’m incredibly excited about what lies ahead.”
Additionally, the investment provides a strategic platform for the HeadBox Australia business to accelerate delivery of its software and services more widely through the broader Asia-Pacific region.
HeadBox Australia CEO, Ali Lord, will join a newly formed global leadership team that will help shape HeadBox’s global strategic direction.
“We can now expand our reach into Asia, responding to our customers’ long-standing requests, while maintaining a focused, strategic approach,” she said.